The Cold Doesn’t Forgive
— Protect Your Skin Before You Head Out for a Run

Winter running... You step outside and you’re freezing; after the first kilometer you’re too warm, by the second you’re sweating, and by kilometer five you realize your face feels like you’ve just run straight into an Arctic wind. And that’s exactly when your skin starts having its own opinion.

We all try to find the best hacks for winter running: waterproof shoes, buffs, hats, breathable layers… But we most often forget about the one thing that’s always exposed to the elements — the skin.

During winter training — especially on long runs — your skin takes a real beating. Frost, wind, and dry air work like a natural dryer: they dehydrate your skin faster than you think. Add sweat to the mix, which cools you immediately when you stop. The effect? Burning, tightness, redness, and sometimes even little cracks you only notice once you’re back home.

Fun fact: in winter, your skin loses moisture even faster than in summer because cold air contains almost none. The longer you run, the longer you expose your skin to those harsh conditions. Your body focuses on warming your muscles and keeping your pace steady, so skin protection drops way down the priority list.

That’s why winter skincare isn’t a luxury — it’s part of your training. Just as important as gloves, layering, and your long-run plan. You may be mentally ready for 26 km in the snow, but if you finish looking like you’ve just returned from a poorly equipped polar expedition… something went wrong.

This is where SORD’s Do-it-all Cream fits perfectly — a versatile cream that protects your skin from tough winter conditions, hydrates it, and strengthens its natural barrier. It’s a reliable companion for winter training — whether you’re running snowy trails or tackling frosty city routes. One product, many uses, and full protection exactly where you need it most.

And we’ve got something extra ❄️

Join the Winter Enthusiast Running Game Challenge and compete for prizes from SORD.
Take care of your performance, your skin, and your winter motivation.

ABOUT SORD
SORD is a Polish premium skincare brand created out of the desire to craft products that are effective, minimalist, and refined down to the smallest detail. It combines high-quality ingredients with a modern approach to skincare, focusing on functionality and real results.

SORD products are designed for active, conscious, and demanding people — those who expect more from skincare than just a pleasant scent. It’s a brand that proves simplicity and quality can go hand in hand, and that skincare can be a natural part of an active lifestyle.